Extensions are key to search ads. In the first instance, they help us to communicate even more information than what the initial configuration of the ad itself allows. But in addition, it strengthens our ads, it makes it take up more space. We give the customer more reasons to click.
The extensions are also information that the client can take without clicking on the ad. We can show you the price of products, our locations, telephone or even current promotions.
We must always consider that not all extensions are going to be displayed at the same time, since they are random. But also, we must know that the better our position, the more extensions are going to be seen at the same time. Generally, the ads in the top positions can show between 3 to 4 extensions simultaneously.
Use all the extensions you can and power your search ad!